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Black Sky Diesel
Web Development / Branding / Automation

Black Sky Diesel

One shop, one system — storefront, service bay, and back office.

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Overview

Black Sky Diesel runs three businesses at once: a 500,000-part online store, a full diesel service shop with Alberta-wide mobile dispatch, and a B2B dealer network. I collapsed all three into a single custom platform — search, store, booking, dealer pricing and back office — engineered on enterprise-grade infrastructure.

Challenge

Three businesses, three workflows, one overwhelmed team. A parts catalog in the hundreds of thousands of SKUs, a service shop taking bookings by phone, and a growing dealer network — none of it talking to each other, all of it run by hand.

Insight

A diesel shop doesn't need three tools. It needs one system that knows whether you're a weekend truck owner, a fleet manager, or a dealer — and changes what it shows you accordingly.

Approach

A single platform: a searchable 500,000+ SKU storefront (Cummins, Duramax, Power Stroke), a multimodal "what can we help with?" booking intake, role-based accounts, and tiered B2B dealer pricing — with an admin back office to run all of it.

Craft

Dealership-grade software on an owner-operator budget: edge-hosted, fast catalog search across 22 categories, and a brand — the skull-and-pistons mark, matrix-green on black — that looks as serious as the builds.

Outcome

One login now runs the store, the service calendar, and the dealer channel. The phone-and-spreadsheet workflow is gone, replaced by a system that scales with the shop. (Order, booking and dealer-signup figures to confirm with the owner before publishing.)

500,000+
Parts in catalog
22
Categories
3-in-1
Store · Service · Dealer
Gallery
Jonathan Ellis — Design, Engineering & Automation in Edmonton